Every Christmas season, Bass Pro Shops and Cabela's stores transform into Santa's Wonderland - and the photo with Santa is free. Families get a free 4x6 studio-quality photo plus a free shareable video, and kids can enjoy free crafts, games and activities while they wait.
Santa's Wonderland runs November 8 through December 24, 2026. Free reservations open up to 7 days ahead and are the smart move - walk-ins are welcome but first-come. Extra photo packages cost money, but the 4x6 photo and video are free.
